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To stay ahead of the competition, it is imperative that companies are updated on competitor activity. Well-rounded competitive intelligence(CI) typically involves competitor research, where maintaining confidentiality is a key challenge. Further, competitive intelligence needs tend to be cyclical and place an unscheduled resource burden on companies. Consequently, companies seek speedy, efficient, reliable and timely solutions that do not compromise their identity. At ValueNotes, we can help because of our ability to provide unbiased and highly reliable CI solutions. We follow the highest professional standards of ethics and as a member organisation, strictly adhere to the SCIP* code of conduct. Our expertise lies in providing comprehensive competitive intelligence solutions to leading corporates and research firms. Our thought leadership in this area is established by recurring invites to present at global CI forums. Our CI services traverse the length and breadth of the CI value chain and include,
Some of the competitive intelligence research projects that we’ve
worked on include: Intelligence on competitors' pricing,
margins and supply chain operations in a niche non-dairy segment
for a global food major
Enabled client to make effective pricing and distribution changes
to product lines, after investigating how competitors were able to
price products more competitively, without compromising quality. Our
research un-earthed alternate supply streams for sourcing raw material
and machinery, which the client had hitherto been unaware of. Competitive intelligence for a global
pharmaceutical consulting firm
Investigated the planned expansion of a leading supplier of a kind
of pharmaceutical solvents to determine production capacity at a specific
plant through discreet interviews with personnel interacting with
or working for the target company. Ready-reckoner competitor profiles for
an Asia Pacific wealth manager
Updated profiles of key competitors for reference by senior management.
Profiles included details of key executives, financials, strategic
initiatives, product launches, etc and the combined impact on the
client’s business. Click here for more project examples
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